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My definition of digital marketing is building awareness and promoting a brand or product online using all available digital channel and is the future of marketing which will gradually gain more ground in the online and offline world
while social media marketing is the process of promoting a product or service through the various social media channels by connecting to new people
digital marketing may include one or more components(internet, advertising, mobile ads, tv,short messaging services)while social media marketing may include one or more social media platforms( facebook, twitter, instagram,snapchat)
digital marketing can concetrate entirelly on banners( either on the internet,tv or billboard) for promotion while social media marketing is strongly associated with a content strategy that is you create content and use social media to promote it
