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yes
Yes, sometimes most of the B2B marketing happens to be in this way.
I think it is a great concept to get customers involved in tailor making their own products, as long as health and safety and other standards like quality standards are not compromised.
yes, this is a very good idea and most of the companies have turned into a tailor made customer products. and so the both the company and the customer are happy.
In new directions of marketing, yes, the customer is better to involve and collect their opinions and expectations in production. This will save money and time for both sides, and will help the producers and manufacturers to make products that meet a wide range of consumer needs.
Yes,Infact it is being done for a long time now,See for an example we got tailor made corporate gifts made for Customers as per Our vision Mission and Values On the Festival Ocassion and were strictly co-created alongwith the person from merchandising company.Infact this way both get benefited by the exchange of ideas on live projects and value of their money thus augments business and promotes expansion
Yes... And it is very important for both customers and also manufacturers. They both can get feedbacks from each other and can make a great product..
I'd say the customer is your best teacher.
you open the business for them so your existence will vanish if you didn't satisfy them
So YES, i agree with the concept
Having a alot of opinions and featurs that the customers want will help you see the market better and understand your consumer much more. as will push you to work hard to make them satisfy
That is a type of production line which is customized. In the old days, most of the customized work is often related to products which need hand skils, such as jewelry, bakery, tailors, carpentry, smith, etc...
Nowadays, as a marketing strategy, alot of companies tend to let loose of the grip, and allow some sort of customization in certain areas of the production line. But I believe that the main product still exists there, it is just a different finishing which gave the new or unique look to the end product.
It depends on the industry. This is a must in the design-to-order industries. In manufacturer-to-order or manufacturer-to-stock industries, this will apply to the options of the product. Customers may cooperate fully in designing the options of the product, but for the non-optional components of the product, customer particiaption carries less value after starting the anufacturing process.
