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i think all companies are working in the ground taking future plan.
Which all are the firms that have used qualitative forecasting method?
Every company is using qualitative forecasting method. To run a business you must have a plan. Every management As according to your long term plan (say 5yrs)it will be dispense in to annually, quarterly, monthly, weekly, and daily.
Scrutinizing predicted mathematical calculations the company proceeds further fine tanning the plan according to the changes in the environment and market place.
ALL COMPANIES SINCE IT WILL HELP THE COMPANY TO DO EFFECTIVE PLANNING IN THE LONG RUN
I think that the suitable forecasting method for any firms depending on the appropriate plan which is followed to getting the best result of our business.
It is very necessary to mention that the market policies are the essential factor affect the products and its quality.
all tha companies that have used qualitative prediction are newly established companies
sales staff should continually scan the market, gather information . Of course it depends on the company business activity.
Every firm used qualitive forcasting.without quantitative and qualitative forcasting a firm can't move forward.This method will use in every company for their effective planning and for achieving organisational goal.
It is a statistical technique to make predictions about the future which uses numerical measures and prior effects to predict future events.They are highly dependent on mathematical calculations. this is mostly used for production firms and units.
Qualitative forecasting techniques are used by new established companies/firms when past data are not available
