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Two most important things to be considered while marketing on social media
1: what is the target audience
2: what is the product/service we are going to market
Though social media is a very powerful and essential way of marketing.
Snapchat:
Snapchat is known for its popularity with teens, it's market penetration is starting to hit young adults and older generations as well.
Post to your story often. ...
Promote your Snapchat account on other marketing channels. ...
Create a sponsored lens. ...
Let social influencers take over your account. ...
Feature user-generated content. ...
Offer discounts and promo codes. ...
Take over another account. ...
Promote a new product.
Instagram:
Take advantage of free Instagram tools. ...
Cross promote Instagram posts. ...
Don't overwhelm your audience. ...
Interact with followers to spark growth. ...
Create an interactive hashtag. ...
Repurpose content from other relevant accounts. ...
Use creativity to connect with your audience.
TickTok:
The ground rule while creating videos is to hook the viewers. But you can never hook the viewer unless you employ two strategies. One is churning useful videos, videos that add value to the viewers.
Another thing is to be interesting. No one will give a second look to a boring grab. You have to remember that many viewers are looking for entertainment. You thus have to entertain them as you pass some advertisements along the way.
You might be wondering how you will be getting useful topics to regularly create videos for marketing. We suggest you focus on success stories from those using your products or service. You could also feature the ways those products can be used.
Yes social media is very powerful and morden way of doing marketing but before using such application for marketing you should be aware of two major thing.
a. What product and service you are ?
b.What age and industry is your potential customer are ?
Instagram is powerful when it comes to marketing but it's slightly expensive. You can target mostly for older age and professional. Tik tok and snapchat mostly used by youger generation so it srongly depends on your product that you offer. But it might be good to go with snapchat marketing in UAE and Saudi Arabia. Because the user number are massive that means mostly Adualts are also usnig Snapchat.
Marketing through social media can help you improve brand authority. Marketing through social media helps you build authority for your brand. When others share your content with their fans and followers or mention your brand in their posts, this helps build your brand authority even further
I APPRECIATE THE OPPORTUNITY
- Firstly we have to look at the target market, were our target customers are, target group.
- Then reputation of that particular group if posting on a group
- Relevance - Is what you are posting or sharing relevant to that particular platform or group E.g Posting clothes on fashion group instead of sport group
- Be specific, clear and to the point
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Thanks for giving me the opportunity to answer this question.
Well in my point of view first of all we have too look the image of the app that what type of people mostly use that app. Now a days Facebook use by every type of people even literate or illiterate but like Snapchat, instagram not use by illitrate so this is the main thing which give us idea about mindset of different apps users.
many more things we have to make in mind
like
Product
Price
Promotion
you have to focus on content what you gonna share.
what message you want to deliver and picture or video quality which make image of the brand in the customers mind.
Thanks