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How can we make our BLOG popular?

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Question ajoutée par Faizan Ahmad , Regional Head - Digital Sales , Kasturi and Sons Ltd (The Hindu Group)
Date de publication: 2013/11/18
Yvan Clot- Goudard
par Yvan Clot- Goudard , Consultant , Y Consulting LLC

The golden rule is to provide regular and relevant content, that is original. And stick to it. Make sure you do some keywords research for each post, and regularly check your whole site for404s. 

Amarjeet Sharma
par Amarjeet Sharma , Chief Digital Officer , Karmasthal Healthtech P Ltd

Following are the tips for successful blogging (ordered according to importance)

  1. Content should be great (unique and useful)
  2. Have a focussed content i.e, content of each article should be focussed on a single topic. content should be written for users and be useful
  3. Blog frequently and consistantly ( research shows that a blog updated2-3 times per week regularly has a much better traffic than ones less frequented)
  4. Get all onpage SEO done - correct use of title/description, use of authorship, etc.
  5. Content formatting should be proper, use of headers/sub headers, bold/italics of texts, bulleting etc
  6. Amplify your blog using your social networks, share in fb, linkedin, etc, syncronise it with twitter, etc
  7. Syndicate its feed through RSS aggregators.
  8. Participate in forums etc and market your blog.
  9. Ask guest bloggers to write for you and ask them to syndicate it across their social networks too.
  10. If you want to go a step further set up a opt-in newsletter form and develop an email database, and do an email marketing using the list.

Atif Aqeel
par Atif Aqeel , Founder And Director , Xesense

1. Find your niche: Choose a subject area that you are passionate about, but make sure it hasn’t been covered by the rest of the blogosphere. You want to make your topic is interesting and FOCUSED. You don’t want to be the blog that says it’s about one thing, but talks about — well, everything else. According to SmartBloggerz.com, having an interesting and searchable topic is important, as it could play a major role in getting more traffic to your blog.

2. Create a memorable blog name: Coming up with a catchy name for your blog can be difficult, as you don’t want to pick a name in haste — you want to think it through a little. Make sure that your name is simple, short, unique and easy to remember. Asking yourself if the name rolls off your tongue can be helpful. According to Chris Garrett of Chrisg.com, your blog name plays a crucial role in “blog branding.” Garrett explains that a sound blog name is “readable, pronounceable, spellable, memorable, concise and unique.”

 

3. Customize layout: Having a blog that is visually appealing is very important. Mastermindblogger.comreported that the layout can make the positive first impression necessary in keeping visitors spending time on your blog. If you are going to use a theme provided by your blog hosting platform, try tweaking it to fit your topic, while still making it clean, easy to navigate and eye-catching.

4. Blog on a regular basis: If you’re blog is inactive for more than two days, don’t expect your blog to become popular any time soon. Keep yourself in the game by being proactive about blogging.StayOnSearch.com reported that posting quality content on a regular basis can help raise the number of visitors to your blog.

 

5. Join blog communities: Create access to your blog by signing up with different blog communities. This helps put you on the map, allowing people, looking for interesting blogs to follow, to come across your blog. Also, it gives bloggers the opportunity to converse with each other. According toMastermindblogger.comBloggedFuelMyBlog and BlogCatalog are some communities to consider joining.

6. Guest post on other blogs: Collaborating with other bloggers is another great way to get your name out there. ProBlogger.net reported that having an established blogger, in your niche, guest post on your site and then share it could mean a lot of extra traffic for you.

7. Comment on other blogs: Commenting on other related blogs can also increase your visibility. When you comment, you are engaging in different conversations with other bloggers, often leading them to your blog. If they like you, they’ll subscribe to you. According to David Wood of Workwithdavidwood.com, although commenting on other blogs isn’t as helpful as it was in the past, it could help you gain more readers and backlinks to your site. **SEO Tip use a major keyword and link your site for a quality anchored keyword

8. Promote via social media: Creating Facebook and Twitter pages to promote your blog is essential. Sharing your posts through both social media platforms can help build readership. Wood, of Workwithdavidwood.com, said, “You should be constantly networking with other like minded people, adding new friends and getting the word about your blog out there.” You can also use Twitter search to discover people tweeting about things related to your niche. Lastly, make sure to include visible social media share buttons in each blog post. This way, visitors can share your content and simultaneously generate maximum exposure for your blog.

 

9. Write Tutorials (How-To articles): Writing articles related to current news won’t stay current for long. Within the next5 minutes of writing a post on the latest news, something else will have happened. According to Entrepreneurs-Journey.com, writing tutorials are always relevant and will “continue to bring in more readers over time as you and other people refer to it, even though it may be buried in the archives of your blog.” How-To articles are a very good way to build credibility to your online brand and keep your visitors coming back for more.

10. Use SEO practices: Using SEO practices can help make your blog more searchable. According to Netchunks.com, instead of looking for keywords in your completed article, try selecting them before you write. This way, your finished post will possess a more focused angle. Netchunks.com said, “You can easily figure in the keywords without compromising your blog’s quality standards as well as maintaining flawless SEO tactics to attract organic traffic.” For more SEO tips, check outSEOmoz.org.

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Fida Abo Alrob
par Fida Abo Alrob , Sr. Copywriter , Imena Digital

If you want to drive more traffic to your blog, maybe you should consider doing the following:

1. Promot your contents a cross wide platforms such as facebook, twitter...etc. 

2. Ask your friends for a share.

3. Search for people who have previously tweeted and shared posts covering similar topics of yours and try to contact them.

4. Participate in forums and blogs that are simliar to you blog and get noticed.

5. Make your site " googel friendly". 

 

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