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What is the difference between the application of B2B Marketing and B2C?

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Question ajoutée par Shoukat Ali Malik , Specialties Moderator for Bayt.com community program, , Bayt.com (Middle East # 01 Job website)
Date de publication: 2013/12/09
Mohammad Tohamy Hussein Hussein
par Mohammad Tohamy Hussein Hussein , Chief Executive Officer & ERP Architect , Egyptian Software Group

The marketing media. You must use the media suitable to your targeted customers. You rarely (if at all) see ERP advertisement in TV, you see those in the specialized periodicalls.

Another difference is that in B2B you will almost always need face-to-face contacts while this is not required in B2C. This enatils different venues and different marketing and sales skills.

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