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can we adopt alternate methods to promote our brands among doctors?
YES, IF YOU SELECT20% CUSTOMERS AND WORK ON THEM.
There is a basic rule in sales is "Always sell yourself first before selling your product".
So the personal selling have an advantage of getting breakthrough in selling but for the long lasting business a person should be smart enough to understand the need of the customer and should cater accordingly.
There are alternatve ways to sell the product, again it is for the short term sales and saving some bucks nothing more than that, because other ways customer do believe for some time after that he would look forward the representation of the company's person.
noway!
Of course, personal selling of the most important elements of trade and drugs, but to be the availability of many of the soft skills smart, represent the key tools to achieve continued growth in sales and reap more profits. I wish you more success in your career
