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What are the steps involved in strategic marketing process?

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Question ajoutée par Reem Zoubaidi , Marketing Manager , Genersys Jordan Ltd.
Date de publication: 2014/02/24
Islam Elrobe
par Islam Elrobe , Sales senior manager , blu

1. Determination of Organizational Objective

 

2. Assessing Organizational Resources

 

3. Evaluating Risks and Opportunities

 

4. Marketing Strategy

 

5. Implementing and Monitoring Marketing Plans

 

sasibhooshan pournami
par sasibhooshan pournami , Finance Manager , COMAT INDUSTRIES LLC

1.       Understand customers

2.       Analyze market

3.       Analyze competition

4.       Research distribution

5.       Define marketing mix

6.       Financial analysis

7.       Review

 

Fazal Ebrahim Dawood
par Fazal Ebrahim Dawood , Chief Executive Officer , Stardist Ltd

Planning 

Implementation 

Control 

Utilisateur supprimé
par Utilisateur supprimé

Analysis 

Planning 

Implementation

Menerva Melad
par Menerva Melad , Account Executive, Key Accounts , Graphic Home Company

1. Determination of Organizational Objective

 

2. Assessing Organizational Resources

 

3. Evaluating Risks and Opportunities

Sayed Fathy
par Sayed Fathy , Manager , 1 and 1 Travel

1- Planning 

2- Implemntation 

3 - Evaluation and control 

 

jasmina malnar
par jasmina malnar , Head of Marketing and Indirect Procurement , Hrvatski telekom

Basically, where are you, where you want to be and how do you get there. Of course you don't operate in vacuum so you have to take environment (market, competition, industry trends) into consideration. But when you bare it to the bone, that's all there is to it.

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