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Its Social Media...
There are people not may like too much formalBe casual, think like a public and try branding funny ways and see intrest of your fans.
To market your business successfully on Facebook, you need to understand Facebook's unique opportunities, and how it differs from other media. Just as you wouldn't run a radio ad on television, you shouldn't market on Facebook the way you'd market in a magazine or on your website.
Don't use Facebook for the 'hard sell'
Have a clear goal and strategy
Create a human voice for your business
Post regularly
Encourage comments and reply quickly
Use pictures and videos
Nurture your relationships
Promote your Facebook page
Use Facebook Insights to learn more about your customers
