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The main reason for establishing sales territories is to:

A) secure optimum market coverage B) reduce selling expenses C) facilitate planning and control of selling operations D) improve sales force performance and morale E) None of these

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Question ajoutée par Divyesh Patel , Assistant Professional Officer- Treasury , City Of Cape Town
Date de publication: 2014/04/11
bashir al zaaim
par bashir al zaaim , مندوب مبيعات , الشركة العربية للتبريد و التخزين المحدودة

A & B . C . D

Yahya Bah
par Yahya Bah , Principal & Marketing Consultant , International Community

The answer is "A" because the main purpose of territory design is to ensure that all accounts are assigned salespersons responsibility and salesperson can effectively cover assigned accounts

         

linda kareji
par linda kareji , customer relation assistant , industrial and commercial development corporation

to facilitate planning and control of selling operations

Emmanuel Akpe
par Emmanuel Akpe , Director , Imagia Italian Furniture & Interiors Ltd

Secure optimum market coverage(positive Share of Market - SoM)

Muhammad Yousaf
par Muhammad Yousaf , Director , Zia Saeed & Co. Pvt. Limited

The main reasons for establishing the Sales Territories is as under:

  1. To Organize the workload across territories in order to allow for equal coverage and representation of existing customers and prospects
  2. To balance territory revenue potential across territories to allow for even rewards and incentives to all sales reps
  3. Economize and selling operations expenses.
  4. To Increase Efficiency of your sales force overall, whether by reducing travel time or increasing vertical industry expertise.

So the answers A,B,C and D all are correct.

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