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A) secure optimum market coverage B) reduce selling expenses C) facilitate planning and control of selling operations D) improve sales force performance and morale E) None of these
A & B . C . D
The answer is "A" because the main purpose of territory design is to ensure that all accounts are assigned salespersons responsibility and salesperson can effectively cover assigned accounts
to facilitate planning and control of selling operations
Secure optimum market coverage(positive Share of Market - SoM)
The main reasons for establishing the Sales Territories is as under:
So the answers A,B,C and D all are correct.