In business we use fundamental and technical analysis to better understand the market direction,volatility,trend.why is market analysis important?

to determine your actual size on the market , and to chose your expected customers , and plan to catch them

To determine the possiblities on ultimate consumers

TO DETERMINE OUR STRENGTHS, WEAKNESSES AND FUTURE PLANS.

ALL OF THEM + EXPECTATION OF MARKET NEEDED AND CHANGE

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Market analysis is necessary to evaluate customers' needs to make an effective plan to keep them adn to add new customers at a healthy pace.

Market analysis plays a significant role in understanding the target market, its consumer base and behavior plus the needs and preferences of them in a relevant manner

Market analysis determine the startegy and trend that will be adopted according to SWOT analysis.

The only thing constant is change. Analysis are must to guage how much market , trends changed.

To understand the real needs from different perspectives.

To understand the consumers' perceived value.

To determine our current market share and plan for the target share accourding to market situation.