Discussions Populaires Dans la Communauté Innovation de la marque

Why is brand consistency important? ‎

Why is brand consistency important? I want to increase customer trust and loyalty. Good branding gives your organization a personality, making customers want to interact ‎ ... Voir Plus

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How do you transform a low performing brand into a bestseller? ‎

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Do you agree with the former CMO of Coca-Cola? Are clients sometimes too dysfunctional to achieve their marketing and brand goals?‎

Check out these thoughts from Joe Tripodi the former CMO of Subway and Coca Cola, Coca-Cola and Subway’s former CMO on ‘marketing’s dirty little secret‎

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How do we measure brand value if it is intangible ? ‎

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How drastically has the role of a CMO changed in the last 5 years?‎

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If i'm working in a high end brand outlet in a quiet area, how i can increase my sales?‎

sales‎

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Interview Question:How do you manage Brand equity?‎

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What is brand dilution? How would you restore the brand if this happens?‎

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What is brand extension/stretching?‎

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Will laptops replace desktops in companies very soon? Which is the best brand in Laptop and Desktop for Official Use? ‎

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