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A new trend in newspapers is to dismiss the photography staff and push the reporters to be more multi task.
A copywriter creates short stuff - taglines, headlines, straplines, subheads, captions and so on. A content writer deals with longer pieces (what we used to call editoria ... Voir Plus
What do you think is the responsibility and added value of having a graphic expert?
Copywriting is strong tool for creating urge in your audience to make a move. In simple words 'Copywriting' is all about refreshing the already available data a ... Voir Plus